Your phone should be ringing without paid middlemen. You work hard all day fixing pipes, wiring panels, or framing additions, but the work runs dry the moment you pause your marketing spend.
Paying middleman platforms for shared forms gets exhausting. You watch bank charges leave your account every single week while the calls you get are cold or shared with three competitors.
That is why I built you a free app that fixes exactly this. You can see where your own website sits and how to pull in calls without middlemen standing between you and the customer.
You cannot buy your way to real local stability. Platforms take your cash, cut it into tiny pieces, and sell that exact same customer job request to four other contractors down the street.
You can't stop them selling your lead four times. But you can own the phone number.
Contractors across the country feel the exact same squeeze. When you rely on rented platforms, you do not own the pipeline, and you are always at the mercy of their price hikes and service rules.
“Hey! Great video man. I'm a business owner myself, I do remodeling too and I'm dead tired of using home adviser. I feel like they just rip you off 😡”
Homeowners end up just as frustrated as the contractors. When a customer reaches out online, she expects one trusted professional, but instead her phone gets blown up by automated alerts and multiple sales reps.
“How do I get on the lawsuit to sue HomeAdvisor. I got taken $5000.00. I'll never ever ever never use HomeAdvisor again. But you are right, as I found out the guy I hired though HomeAdvisor is not even a Business owner or Veteran. So how do I get my money from HomeAdvisor.”
The middleman takes the cash and leaves you holding the blame. The homeowner gets angry at the chaotic process, and that bad experience lands directly on your reputation instead of the platform that set it up.
You can't make a bought lead answer. But you can quit paying for silence.
Every contractor eventually asks the obvious question. You look at your receipts and wonder if doing a Porch review is it worth it, or if you are simply buying cold names that go nowhere.
“Wish I ditched Thumbtack sooner. Paying for calls that went nowhere was brutal. Now, homeowners just call me directly from Google, no middleman. The difference is like night and day.”
You can break free from paying for shared inquiries. The big companies want you to believe that paid directories are the only way to get steady work in your hometown.
You can't beat Google, but you can make it choose you.
The search engine is physics, not magic tricks. I spent seventeen years as a public insurance adjuster fighting big companies, and I know that the truth wins when you bring the right evidence.
Winning search results follows a very clear set of rules. I studied top-ranking map companies across more than 900 different types of businesses and over 100 cities to find these exact winning recipes.
I put the complete playbook into my published book. You can find Cracking the Matrix on Amazon if you want to study how search systems evaluate local businesses.
The market leaders follow a proven step-by-step path. Every top contractor quietly gathering local jobs follows a set pattern of content, signals, and citations that search engines reward.
You can't outspend the franchise. But you can out-answer him.
You do not need a sales pitch to see where you stand. We do not need a credit card, a pushy sales call, or a contract to show you the real numbers for your area.
We only need two basic pieces of information. Give us your trade and your website link, and your file starts calibrating to reveal the proven top map recipe for your area.
You can't outspend them. But follow the recipe and you own your calls.
Calculated Not Guessed
Enter below to see the exact national benchmarks winning in your trade.
You can't buy an exclusive lead from Angi. But you can earn one.
Where you stand
Your own numbers, next to the Top Maps Recipe.
Every number on your side was taken off your own business while you were answering.
The benchmark numbers show what the search system actually measures. The real standard is calibrated against national averages of businesses winning in your trade, not just the guy down the road who got lucky.
Meeting national averages builds real ground against competitors. When you match what the best companies do across the country, you stop guessing and give the search engine what it actually seeks. There is no pitch here and no credit card, only proof.
Our earlier contractor knew the pain of rented systems. He was tired of paying for names that did not turn into paying jobs.
“Hey! Great video man. I'm a business owner myself, I do remodeling too and I'm dead tired of using home adviser. I feel like they just rip you off 😡”
Regular signals would have protected his business. If he had published his real job-site experience, customer calls would have reached him directly instead of being routed through directories.
Contractors get beat up by directory platforms every week. You get locked into recurring billing, argue over bad lead refunds, and spend evenings chasing people who never asked for five different quotes.
The shop at the top spot is not better than you. He is not smarter, and his work is not cleaner, but he knows how to send the right search signals.
Experience means showing your boots on the job. It is your hands-on trade knowledge, the problems you fix every morning, and the real photos of your finished projects.
Expertise and trust come from answering real questions. Search engines reward businesses that clearly explain solutions to common problems without hiding behind corporate marketing buzzwords.
Many contractors ask if porch is a legitimate company. Yes, it is a publicly traded corporation, but legitimacy does not guarantee that buying shared names will provide a positive return on your marketing dollars.
Shared lead costs often force contractors into bidding wars. When multiple pros buy the exact same request, margins shrink because the customer is pushed to compare prices rather than quality work.
Tap the interactive letters on the scoreboard. Doing so opens up the exact meaning of each signal and shows you how to send them effortlessly.
I built a tool to make this simple. I built it so you can take the knowledge in your head and publish it directly to your site.
The system functions like a clear glass box. When search rules shift, your app updates automatically so you never rely on an outdated playbook.
The scoreboard tracks live views in real time. You can see today and yesterday, contributing to a total of on the live system.
Owning your traffic changes your entire business. You keep your installation schedule full and payroll met without paying lead brokers a single dollar.
Winning your local market becomes a steady habit. When you give search engines consistent, helpful answers, your phone starts ringing on its own.
I covered this complete process in my published book. You can read "Sick of Winning: The Local Business Owner's Guide to Getting Found on Google" at amazon.com/dp/B0H8FC9FMH to see how to make platforms choose you.
Your custom app is already built and waiting. Because you entered your trade and website, you just tap the button, add it to your phone home screen, and set it up in five minutes.
The one-dollar test lets you inspect the machinery. For a single dollar, the system builds a content family with proper schema markup that links together and demonstrates your subject authority.
Seeds of Inspiration remove all the guesswork. These are measured topic seeds already proven to pull search interest for your trade nationwide, giving you an immediate foundation.
Each content family is reviewed right on your phone. The articles arrive on your screen, and you can approve them or request immediate changes until you are completely satisfied.
Every piece matches your exact company branding. Your colors, logo, and website address are embedded seamlessly so everything looks entirely native to your brand.
Activating the Daily Harvest engine drives regular signals. For ninety-nine dollars a month, locked in before the rate rises to four hundred ninety-nine, you feed real-world proof to search engines.
You can simply talk to Sofia while driving. Put your phone on the dash on the drive home and spend fifteen minutes describing your work day and customer questions.
The platform builds pillar and cluster content from your voice. It identifies main topics, organizes supporting pieces, and pushes draft content straight to your screen at a steady pace.
You can also upload job photos directly. Choose a seed topic, attach two to five pictures from the work site, and let the real job speak for itself.
Monthly video clips expand your search reach. Talk about a tricky repair on video, and the system creates click-worthy thumbnails, publishes it to YouTube, and links it back to your site.
This test drive proves how the mechanics work. It does not guarantee overnight transformation, but it gives you full control without time limits, sales calls, or long-term contracts.
Your app — it gets you found
That’s not a picture of an app. That’s yours — the one that gets you found. Your name, your colors, already built.
I spent seventeen years as a public insurance adjuster, fighting the giants for people who rarely had the same tools the giants had. Since 1988, I have also been building systems designed for mass production.
Just your website address. No credit card. No sales call. No pitch.
Pop the hood.
Under the Hood — the whole machine
For those who like to geek out on new information — we took a look under the hood. Tap a section, then any question inside it.
Content Architecture3
Why does scanning the country for proven titles beat writing something fresh and local?
Because we're not guessing what to write. Hunter scans your trade across the country and brings back the exact blog titles already booking customers, town after town. By the time a topic reaches your business, it's been proven to work somewhere else first. Local guessing is a coin flip; proven-everywhere is a head start.
Would you rather publish what you HOPE ranks, or what's already proven to?
How does "gravity" on a title predict whether it'll actually rank for you?
Gravity is simple: it measures how widely a topic is already winning across the country. The more places it's pulling customers in, the heavier it pulls, and the more likely it ranks for you too. A topic winning all over isn't luck, it's a pattern. We hand you the heaviest hitters first, never the leftovers.
If a topic's already booking jobs all over the country, what are the odds it works in your area?
Why does one pillar with its clusters beat the same number of standalone posts?
Google trusts depth, not scatter. One main pillar page with its supporting clusters all linking together tells Google you're THE authority on that subject in your trade — a web, not a pile of lonely posts. Standalone pieces compete with each other for the same spot; a cluster makes every piece stronger.
Do you want twenty-five articles shouting alone, or twenty-five backing each other up?
The Sophia System4
How does Sophia turn a 20-minute voice memo into a full pillar and its clusters?
You just talk — about a job, a weird customer question, a "you won't believe what happened today." Sophia listens, asks questions back, and pulls the lessons out of your story. Each lesson becomes a pillar plus the supporting questions people actually search for. One ramble turns into a month of content only your business could've written.
What if the best content you'll ever publish is already in your head?
Why does talking it out beat typing up a brief?
Because you talk like someone who's actually done the work — and that's exactly what Google now rewards: real experience it can't fake. A typed brief is sterile; your spoken story carries the details, the proof, the voice. And it's effortless — your drive home becomes the easiest content session you'll ever do.
Who knows your trade better — a writer who Googled it, or you who lived it?
How does Sophia handle your Google reviews?
She keeps an eye on your Google Business Profile around the clock. The moment a new review lands — good or bad — she flags it and writes back a reply in your own voice, the way you'd say it. You read it, and if you like it, you tap once to post. No review sits ignored for three days while your top rival looks more responsive than you.
When a customer takes the time to review you, how fast do you want to be the one who answers?
Does Sophia actually remember me, or reset every time?
One Sophia, just for your business, for as long as you're with us — and she remembers every conversation. She's not starting over each morning; she's getting sharper about your business every single day. That's why she can greet you before coffee and already know what's going on in your territory.
Would you rather a tool that forgets you, or a chief of staff who knows you better every week?
Publishing Velocity2
How does daily harvesting keep up at four or five posts a day without choking?
Most "post more" plans choke because a human has to feed them. Daily harvest feeds itself — from the proven seed bank Hunter fills and from your own stories — so the queue never runs dry. Scaling to four or five a day isn't five times the work; the machine just keeps eating, always at a pace Google rewards.
What's the point of "post daily" if YOU'RE the bottleneck?
Why bank the overflow instead of just publishing everything at once?
On a big day you might dump fifteen ideas at once. Google won't let you publish all fifteen in one shot without a penalty, so we bank the extra and drip it, up to a few a day, for weeks. Your burst of energy becomes steady momentum instead of a flash that fizzles. The throttle is a governor, not a cap.
Would you rather flame out in a week, or out-publish your top rival for a month straight?
Google's Algorithm2
What do schema, cross-linking, and click-to-call actually do for E-E-A-T?
These are the things under the hood you'd never see and never want to touch — Weaver handles them. Schema tells Google exactly what your page is. Cross-links prove depth and authority. Click-to-call turns a reader into a phone call. Together they hit Experience, Expertise, Authoritativeness, and Trustworthiness — the four signals Google grades you on — automatically, on every post.
Want to hand-code that on every article forever, or never think about it again?
Why does the uniqueness test stop your own pages from cannibalizing each other?
If two of your pages say the same thing, they fight each other for the same spot and BOTH lose. Every article clears a 100 percent uniqueness test before it ever reaches you, so your pages lift each other instead of tripping each other up. Tools that spin near-duplicate content quietly sink the very sites that use them.
What good is publishing more if your own pages are competing against each other?
Competitive Intelligence3
How does Hunter watch competitors across the country?
Hunter only watches what's already public — what's ranking, what's being published, what's changing — the same signals any customer could see. It's not hacking and it's not sneaking; it's paying attention everywhere, at a steady, respectful pace. Just attention, at a scale and speed you could never spare the time for yourself.
When's the last time you had time to study every competitor in town?
Why does answering your top rival's every move compound your lead?
your top rival gets a bad review, raises prices, or publishes an article — and Hunter flags it to Sophia, who has your response out before you'd even have noticed. Do that every single day and the gap doesn't just hold, it widens. Small daily counters stack into a lead they can't catch.
How far ahead would you be if you answered every move the day it happened?
How do you out-publish your top rival without getting penalized?
If they publish one, you publish two; if they publish ten, we step it up — but always at a pace Google rewards, never one it punishes. The system is throttled on purpose to protect your rise, not to game the algorithm. You close the gap on offense without ever tripping a penalty on defense.
What happens to your top rival when, no matter what they do, you're always a step ahead — and never at risk?
Authority Multiplication3
How does Weaver make ten articles feel like a hundred to Google?
After a post goes live, Weaver shows up and links it to all the right siblings, so Google sees a connected web of authority instead of ten lonely pages. The links pass strength around, lifting the whole site at once. Ten well-woven articles outrank a hundred disconnected ones.
Would you rather have a hundred scattered posts, or ten that make each other stronger?
Why does one monthly video create a permanent citation back to your site?
You shoot a quick clip on your phone. We turn it into a pillar, push it to YouTube, and cite your business's site in the description. That's a brand-new link from the most authoritative video site on the planet — every single month, stacking up. We haven't found anyone else packaging this for the local guy; agencies charge thousands for far less.
What's a fresh citation from Google's own network, every month, worth to your business?
How do photos turn into more clicks?
When someone's searching at two in the morning, they click the result with the image — every time. Add your job snapshots and before-and-afters, and each one becomes a custom thumbnail on your post. So you're the one they tap, not the plain blue link sitting above you.
Two results side by side — which gets the click, the one with a picture or the one without?
Daily Intelligence3
What's in the Presidential Daily Briefing every morning?
Every morning, at the time you choose, Sophia’s built to hand you the state of your territory: ground gained overnight, views that rolled in while you slept, conversations on your site, what your top rival did, and exactly how we already countered it. your top rival wakes up to yesterday's news; you wake up to today's strategy. It's not magic — it's just watching everything, every day, and reporting only what matters.
Who wins the day — the one guessing, or the one briefed before coffee?
Why a daily briefing instead of a dashboard you have to go check?
Because a dashboard makes YOU do the work — log in, dig around, try to figure out what changed. The briefing flips that: Sophia does the digging and brings you only what moved, in plain English, at the time you pick. No login maze, no charts to decode. You hear what matters and get on with your day.
Would you rather hunt for the numbers, or have them handed to you before coffee?
Can I act on the briefing, or do I just read it?
You act on it, right there. See a competitor move you want answered? Tell Sophia and she sets it in motion. Want to send your tech a job? Say "tell Marcus to handle it" and she surfaces the message to him. The briefing isn't a report you file away — it's the desk you run your day from.
What's a morning report worth if you can't do anything with it on the spot?
Ecosystem Effects2
Why does a $1 start beat normal software pricing?
A dollar removes every reason to say "let me think about it." You're not deciding whether to spend ninety-nine dollars — you're deciding to spend a buck and SEE. By the time the machine's been running on your site for a few days, the value is obvious and the decision makes itself. Friction kills software signups; a dollar erases it.
What's left to think about when the risk is one dollar?
What do the first people in actually get?
You get me. The early ones are the people I build around — you tell me what is missing and I go and build it, and you watch it land. What I am not going to do is print a price on this page that I have not settled yet. When the terms for the early ones are set, they will be written in plain English and you will read them before anything changes.
Would you rather have a number on a page, or the man who picks up the phone?
Foundational Philosophy3
Why call it a production machine instead of a tool?
A tool is a thing you operate. You pick it up, you do the work, you put it down — and nothing happens while you sleep. This is built the other way round. It works the shift you cannot work: it writes, it watches the shop above you, and it keeps the score. You read what it made and you say yes or no. That is the whole of your job in it.
Do you want one more thing to operate, or something that runs the shift you are not there for?
Why did one guy on a balcony build this instead of a big company?
Because the big companies aren't building it for you. They chase the franchises and the chains with ad budgets bigger than your whole revenue. I built this for the little guy getting beaten by those budgets — lean, focused, no boardroom. One person who's done nothing but build production machines can out-engineer a committee any day.
Who do you trust more — a committee selling to everyone, or the guy who built this for exactly you?
This is one machine — so why is the whole crew (Hunter, Sophia, Weaver) better than separate tools?
Because they hand off to each other. Hunter finds what's working and what your top rival is doing. Sophia acts on it — books the job, answers the review, briefs you each morning. Weaver perfects it after it publishes, weaving your posts into one web of authority. Five separate tools can't talk to each other; one crew never drops the ball between them.
Do you want five logins that ignore each other, or one crew that passes the work down the line?
Is porch a legitimate company? Yes, it is a real, publicly traded corporation that operates home services platforms and software for inspectors. However, being a legitimate business does not mean its paid lead program is the best fit for your budget, because contractors frequently report paying high fees for non-exclusive inquiries that lead to low close rates.
How much does porch charge for leads? The cost for leads varies widely depending on your specific trade and territory, typically ranging from twenty dollars to well over one hundred dollars per inquiry. Because these requests are often distributed to several contractors at the same time, the true cost per acquired customer can quickly multiply if you fail to win the initial race to the telephone.
What are people saying about Post and porch Company in reviews? Customer and contractor reviews reveal persistent friction regarding lead quality, refund policies, and difficulty reaching customer support when inquiries contain bad contact details. While some service pros find occasional work, many contractors note that customer service disputes over invalid contact information make the recurring fees hard to justify.
Does a wrap around porch add value to your home? Adding a wrap around porch can increase curb appeal and provide desirable outdoor living space, but it is an architectural feature rather than a digital lead generation service. While homeowners love the look of a wide front deck, a contractor evaluating marketing platforms should focus on direct customer calls rather than exterior home renovations.
You can't ask Google for the recipe. But you can read it off the champions.
No pitch. No credit card. Just proof.
THE CLOSE
Take a look at your current numbers and see where your business actually stands. The data is plain, counted, and ready for you to inspect on your own schedule.
Drop your trade and your website URL into the Blog Scoreboard right on this page. It gives you a clear look at your real search presence without sales pitches or hidden fees.
Get the app that gets you found — free to open
See where you actually stand, then save it to your phone. Everything else — the writing, the publishing, the getting found — happens inside the app.
